For cannabis enthusiasts, 7/10 has emerged as a significant date on the calendar, akin to the more widely known 4/20. But what makes July 10th so special?
Flip the numbers “710” upside down, and you’ll see it spells “OIL,” a clever nod to cannabis oils and concentrates. This playful connection has given rise to a holiday dedicated to celebrating all things related to cannabis concentrates.
Let’s dive into the history and evolution of 7/10, exploring how this unique holiday came to be and how it continues to grow within the cannabis community.
How 7/10 Got Its Start
The roots of 7/10 trace back to the early 2010s, a period marked by significant advancements in cannabis extraction techniques. As these techniques improved, cannabis concentrates—such as oils, waxes, and shatters—began to gain popularity among users seeking a more potent and efficient way to consume cannabis.
Enthusiasts soon realized that these products deserved their own special day of celebration, distinct from the broader cannabis culture symbolized by 4/20.
The exact origins of 7/10 are somewhat murky, with no single person or event credited with its creation. However, it is widely accepted that the holiday’s inception was a grassroots movement within the cannabis community. Early adopters of cannabis concentrates began informally recognizing 7/10 as a day to appreciate and share their favorite oils and extracts.
The clever play on numbers—710 spelling “OIL” upside down—quickly caught on, and a new tradition was born.
The Rise of "Dab Culture"
One of the main ways 7/10 is celebrated is through the traditional cannabis extract consumption method of dabbing. In the beginning, a titanium or glass “nail” in place of a bowl piece on a water pipe would be heated up using a blow torch, before dropping a “dab” of cannabis concentrate onto it, combusting the extract and allowing the user to inhale through the pipe. Hence, “dabbing” was born.
Dabbing offers a more intense and immediate experience compared to traditional smoking methods, making it especially popular among seasoned cannabis users. The rise of dabbing culture played a crucial role in the growth and popularity of 7/10.
In the early days, dabbing was a niche practice, limited to a small subset of cannabis connoisseurs. However, as knowledge and access to cannabis concentrates expanded, so did the practice of dabbing. This cultural shift helped propel 7/10 from a relatively obscure celebration to a widely recognized holiday within the cannabis community.
Social media platforms and online forums further amplified the reach of 7/10, as users shared their dabbing experiences and tips, creating a sense of community and camaraderie. What started as heating up a nail has evolved into electronic dab rigs, dab pens, vape pen cartridges, disposables and more, opening cannabis concentrates to a broader audience of cannabis consumers.
From Niche to Mainstream
In the early days of the holiday, 7/10 was celebrated primarily by concentrate enthusiasts and those deeply embedded in the cannabis culture. However, as cannabis concentrates became more mainstream, so did the holiday. Dispensaries and cannabis companies began to take notice of the growing interest in 7/10 and started hosting events, offering discounts, and launching new products to coincide with the holiday.
These commercial efforts helped bring 7/10 into the mainstream. Cannabis brands began using the holiday as an opportunity to educate consumers about concentrates, showcasing the diversity and benefits of these products, while typically selling their own concentrates at a discount for the occasion.
This shift not only increased awareness but also made 7/10 a day for the entire cannabis community to celebrate, regardless of their experience level with concentrates.
The Future of 7/10
As the cannabis industry continues to evolve, so too will the 7/10 holiday. With ongoing advancements in extraction technology and a growing acceptance of cannabis, the future of 7/10 looks bright. We have come from wax, batters and shatters to live resins, live rosins and on-the-go concentrate vape pens for all types of cannabis consumers.
Moreover, as legalization spreads and the stigma surrounding cannabis diminishes, 7/10 is likely to gain even more prominence. The holiday will continue to serve as a platform for education and celebration, helping to normalize the use of cannabis concentrates and fostering a sense of community among users.
7/10 has come a long way from its humble beginnings as a grassroots celebration of cannabis concentrates. Today, it stands as a testament to the creativity and innovation within the cannabis community, offering enthusiasts a dedicated day to celebrate their passion for dabbing and other forms of concentrate consumption.
As we look to the future, there’s no doubt that 7/10 will continue to grow and evolve, solidifying its place as a key date on the cannabis calendar. So, mark your calendars, stock up on your favorite concentrates, and get ready to dab into the future—happy 7/10!
